What is Law of Attraction?
Last updated: February 25, 2026
The principle that subjective tendencies set in motion are bound to attract corresponding experiences. Also known as "Mental Gravitation" by Haanel, who posits that thoughts attract conditions of similar nature with scientific certainty.
Understanding Law of Attraction in New Thought
The Law of Attraction is the principle that subjective tendencies set in motion are bound to attract corresponding experiences. It is often summarized as "like energy attracts like energy." Charles F. Haanel explicitly states this, writing: "The law of mental attraction is an exact parallel to the law of atomic affinity. Mental currents are as real as electric, magnetic or heat currents." Haanel also refers to this concept as "Mental Gravitation," extending the physics principle of gravitation into the mental realm. Just as physical bodies are drawn toward each other by an invisible force proportional to their mass, thoughts of a particular quality are drawn toward corresponding conditions, circumstances, and other thoughts of similar nature. Haanel connects this to a fundamental cohesive force, stating, "The law of attraction is the law of love." He insists that this mental gravitation operates with the same mathematical certainty as its physical counterpart, making the results of correct thinking as predictable as any scientific experiment.
The Law of Attraction stands as a foundational tenet within the New Thought movement, positing that an individual's thoughts, whether conscious or subconscious, directly influence their reality. This principle gained significant traction in the late 19th and early 20th centuries, particularly through figures like Phineas Quimby, Wallace D. Wattles, and Charles F. Haanel, who articulated its mechanics as a natural law governing the universe. Its significance lies in empowering individuals to take an active role in shaping their destiny, moving beyond fatalism to a paradigm of co-creation. Understanding the Law of Attraction is crucial for comprehending the New Thought emphasis on mental causation and its implications for personal development, well-being, and success.
What the Teachers Say
Law of Attraction vs. Law of Repulsion
While the Law of Attraction draws similar energies together, the Law of Repulsion explains how opposing or incompatible forces naturally separate. Understanding both laws provides a complete picture of mental magnetism.
| Aspect | Law of Attraction | Law of Repulsion |
|---|---|---|
| Primary Function | Draws similar vibrations together | Pushes dissimilar energies apart |
| Mental Mechanism | Resonance and harmony create magnetic pull | Dissonance and conflict create separation |
| Practical Effect | Manifests desires through alignment | Eliminates unwanted conditions through rejection |
| Consciousness State | Focused attention and positive expectation | Mental resistance and negative focus |
| Manifestation Process | Gradual building of desired conditions | Gradual elimination of undesired patterns |
Etymology
The term "Law of Attraction" is a compound phrase, with "law" deriving from the Old English "lagu," referring to a rule or principle, and ultimately from the Proto-Germanic "*lagam," meaning to lay or place. "Attraction" originates from the Latin "attrahere," meaning "to draw to" or "to pull." While the concept of like attracting like has ancient philosophical roots, the specific phrasing "Law of Attraction" emerged within the New Thought lexicon to describe a universal, immutable principle governing the manifestation of desires through mental states.
How to Practice This
Practitioners of the Law of Attraction engage in several techniques to align their thoughts and emotions with desired outcomes. Visualization is a primary method, where individuals vividly imagine themselves already possessing or experiencing their goals, engaging all senses to make the mental image as real as possible. Affirmations, positive statements repeated regularly, are also used to reprogram subconscious beliefs and reinforce desired mental patterns. Additionally, cultivating a strong sense of gratitude for current blessings and future manifestations is believed to raise one's vibrational frequency, thereby attracting more positive experiences.
Connection to Manifestation
The Law of Attraction serves as the central mechanism of conscious manifestation in New Thought philosophy. By understanding that thoughts and feelings operate as magnetic forces, practitioners learn to deliberately cultivate mental states that align with their desired outcomes. This law bridges the gap between subjective intention and objective reality, explaining how focused consciousness translates into tangible experiences. The key lies in maintaining consistent vibrational alignment between inner states and external goals, allowing the natural attractive force to draw corresponding conditions into manifestation.
Frequently Asked Questions
The Law of Attraction operates through mental currents that function like magnetic forces, drawing experiences that match one's predominant thoughts and feelings. New Thought teaches that consciousness itself is creative, and sustained mental states naturally attract corresponding external conditions through vibrational resonance.
Wishful thinking is passive hoping without conscious direction, while using the Law of Attraction involves deliberate cultivation of specific mental states and beliefs. True application requires consistent focus, emotional alignment, and often practical action, rather than mere positive thoughts or fantasies.
The law works universally, but results depend on one's ability to maintain consistent mental focus and overcome conflicting beliefs or doubts. Many people unknowingly sabotage their efforts through negative self-talk, limiting beliefs, or focusing more on what they don't want than what they do want.
While quantum physics suggests consciousness may influence reality, the Law of Attraction as taught in New Thought remains primarily a metaphysical principle rather than a scientifically proven phenomenon. Its value lies in its practical application for personal development and goal achievement rather than empirical validation.
Manifestation timing varies based on factors like the clarity of intention, emotional alignment, existing beliefs, and the complexity of the desired outcome. Simple shifts in attitude may produce immediate results, while major life changes often require sustained practice over weeks, months, or longer periods.
In the Source Texts (5)
…s book, form a nucleus which, on its own plane, calls into action the universal Law of Attraction, thus giving rise to the principle of Growth.…
…le and its motion perpetual. Let two such rings approach each other, and by the law of attraction, they would coalesce into a whole, and so on until manifested ~matter~ as we apprehend it with our external senses, is at last formed.…
…s! If we realize that the Law flows from the Word, and not vice versa, then the Law of attraction must work in this manner, and will bring to us all those conditions through which we shall be able to express the more expanded Being towar…
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Used by: Haanel, Mulford, Hay